Andy Brice of Successful Software and PerfectTablePlan is offering a course for ISV’ers over the weekend of Nov 23-24, 2013. I don’t normally post endorsements like this on my blog here but Andy is a great guy and I know his course will be very excellent. What’s really good is that he’s limiting the classroom size to only 10 people for the session so that he can give the attendees more individual attention and focus. It’s much better than a larger session with dozens of people, you’ll be able to meet and talk to Andy directly. His experiences and success as an ISV’er is very valuable.
It will be held in Alexandra House which is located in Swindon, England. I understand that this will most likely make it more difficult for most of my readers as the majority are located in North America, but for those of you over on the across the pond, I do recommend it.
The course is for ISV’ers, so if you don’t know what ISV means then it’s probably not for you. However if you’re familiar with the term then you really should attend it. It includes 2 days of classes. He includes lunches and snacks, parking, wifi, etc. And best of all he includes a 1 hour follow-up phone consultation per student. For me personally the last part, the phone consultation, is probably the most valuable part of the course. Andy really knows his stuff when it comes to everything ISV related, so I strongly recommend anyone taking the course to absolutely take advantage of the follow-up call. I have no doubt it will be worthwhile.
I’ve known Andy for some years and I can tell you he really knows his stuff. I don’t normally do recommendations here, but I know Andy will do an amazing job of the course so I’m making an exception today and recommending his course. For example although I founded LandlordMax over 10 years ago and know Adwords very well (I even wrote an ebook that is almost a third about Adwords) yet I still engaged Andy for assistance in our Adwords campaign because I trusted his knowledge (and we’re no lightweights when it comes to Adwords). I reached out to him, not the other way around. I’ve also interviewed Andy in 2008 for my book called Blog Blazers to which you can read Andy’s interview here. Basically I can tell you he knows what it takes to be a successful entrepreneur successful.
One last comment, I’ve noticed a lot of programmers/developers out there who think that starting a software company is mainly about programming, but it’s not. In most cases, more of your time is spent in other activities outside of programming. You need to understand about a lot of other things for a business to succeed. A great programmer does not make a successful business. Probably the most under appreciated aspect of business by programmers is the value of marketing and advertising. It’s very important! Along with a number of other business related items most programmers tend to ignore, it can make the difference between success and failure. And this is one of the reasons I think a course like Andy’s will be so worthwhile to ISV’ers. Andy is going to show important tools that are needed for success that go beyond just programming!
You can find the details and information for the course here. Enjoy!