23 responses

  1. Vyoma
    July 13, 2007

    Hmmm. I always used the Caps (or should I say Camel Case) format. It is much more logical and as you said, readable.

  2. Jordan (MamaBlogga)
    July 13, 2007

    Nice: I’m a big fan of “Camel caps.” How about if your domain is made up, but you use camel caps; do you think that increases its readability?

  3. Vyoma
    July 13, 2007

    Naaaah. I think that would be pushing it too far. :P

  4. Elizabeth
    July 14, 2007

    I agree, and I wish I had been thinking of this when I named my first domain table4five.net instead of using TableForFive. The problem I run into is people assuming the name of my site is Table4Five, which is not correct. With that in mind, I named my next two sites MomReviews and MomCooks, and I do think they are easier to read.

  5. Vijayendra
    July 14, 2007

    I have mine in all caps with a space between every two alphabets. Help the feed stand out in any feedreader.

  6. Gopinath M
    July 14, 2007

    Thanks for the superb article.

    Tech Thoughts

  7. Lord Matt
    July 14, 2007

    I’ve been doing just that for ages and for exactly the reasons you give. I’m glad it is not just me.

  8. deano
    July 14, 2007

    Hi, I came to you via problogger (guess many people have :) Yeah, its the simple things like this that it is often so easy to overlook. Putting Caps into a two/three word domain, makes it so much easier to read.

  9. Jermayn Parker
    July 14, 2007

    You could be onto something hear mate.

    These days with so many URLs being taken and businesses having extra words, this could help.

  10. Melissa
    July 14, 2007

    I have done this for a long time…PanacaWriting.com, SEOAware.com etc. People have tried to correct me and tell me my business cards and brochures “look funny”, but it pays off. People can see the different words and they remember them. I think everyone should do it. I even have it in my title-tag at SEOAware and people have contacted me to say I should correct it :-) Great post!

  11. Jermayn Parker
    July 15, 2007

    I actually saw this used for the first time yesterday on TV and I would have to agree that it is easier to read as the advert after did not have the caps.

  12. Steph
    July 16, 2007

    Thank you all for the positive feedback!! It’s been great!

  13. kristarella
    October 4, 2007

    Excellent point. I hadn’t really thought that much about it, but it that last example is definitely easier to read with caps.

  14. Steph
    October 4, 2007

    It’s amazing how subtle little things can have dramatic impacts sometimes.

    Another statistic you may find interesting, according to Perry Marshall’s book The Definitive Guide to Adwords (which I found very informative by the way), is that if you following this convention when using Google Adwords you can expect a small increase in your ads effectiveness. It’s not dramatic, but it’s still there and every little advantage helps.

  15. Kevin
    March 5, 2009

    This is an interesting article. In referencing one of my multiple word domain name sites I write it out with capitals:
    I find it much easier to read this way.

  16. lawrence
    May 24, 2012

    If I did use captial letters in my domain name, would the link still work

  17. followsteph
    May 24, 2012

    Hi Lawrence,

    Yes absolutely. I do it all the time.

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